ERA 2048 is an event that brings together the community of the University of the Andes in physical and digital spaces for recognize and celebrate innovative educational initiatives. Its purpose is to inspire faculty, academic and administrative teams to imagine and build new possibilities in higher education that are aligned with the Transformation Uniandes TU+.

The challenge was to design BTL experiences that made educational innovation tangible, creating an immersive environment that allowed attendees to explore and connect with ongoing initiatives, generating impact and promoting interaction.

From Guiowe develop innovative BTL experiences that transformed ERA 2048 into an interactive and dynamic space. Through sensory ambiance, digital activations and attractive visual resources, we were able to enhance the participation of the Uniandina community, making educational innovation initiatives visible and consolidating the event as a benchmark in academic transformation.